In this project i have numerous things i could advertise like KFC, chewing gum, slimfast, hellmann's etc. I think i will go with hellmann's because i think it will be an easier advert to pull off and i think i have some cool ideas for it, also for things like KFC the target audience is 'blokes' which i think would be difficult getting a bloke to be in my advert.
in the brief for hellmann's it says i have to create a 30 second advertisement promoting Hellmann's mayonnaise squeezy bottle.
My target audience is modern, free thinkers who love 'real' food.
I've come up with an idea where my main character (who will be female) is having a picnic or getting her packed lunch for school and she looks in her sandwich and it's plain ham or something but then she spots the mayonnaise and puts it into her sandwich and as she takes a bite her face goes crazy and loud fast music starts playing and she starts dancing on the field or in the kitchen, throwing salad stuff around and then the music cuts and she turns around with lettuce in her hair and her parents or her friends are just staring at her, she does an embarrassed laugh and then it ends with an in focus shot of the mayonnaise with something blurred in the background.
No comments:
Post a Comment